Training Employees
One of your business goals should be to make yourself redundant. When your store works just fine without you, you’re free to focus your time and effort on growi...
Author: lloydbrown
Local Market Store Comparison
It’s important to conduct an objective, honest analysis of where you stand in your local market. It tells you where you need to improve. It shows you what angle...
Small Business Community Impact
What do we mean to the community? I want to assess my company’s value to the local community: how much of my revenue is spent locally, and can I do anything to ...
Planning for Wizards Premium
One of the key questions you must ask yourself when you plan your store is the question of whether to build for the Premium store designation from Wizards of th...
Domino’s Pizza and FLGS
I’ve told the story before of how Domino’s prepared me for my own business. Let me provide a little more detail. Background When I joined the company in 1987, D...
A New Experiment
From before we launched our brick-and-mortar operations in 2013, the plan for Friendly Local Game Store has been the dual development of multiple retail stores ...
EDDM Marketing
EDDM Marketing The EDDM (Every Door Direct Mail) program is an offer from the post office that allows you to send low-cost marketing pieces to a very specific p...
After-Action Report: RapierCon
Introducing FLGS I’ve learned a lot about game retail since I bought my store. I’ve considered re-entering that arena several times under different ...
Vertical Integration
Don’t stop at one tier of the industry. It’s important to have vision for how you want your company to develop beyond the opening stages. One goal f...
A New Buying Offer
Buy out your competition with their money. In December I attended a trade show in another industry. The atmosphere was very positive overall. One speaker mentio...