Why We Buy
Why We Buy is not recommended reading. It’s required reading. It’s so central to anything regarding merchandising and product placement that anyone ...
Why We Buy is not recommended reading. It’s required reading. It’s so central to anything regarding merchandising and product placement that anyone ...
There’s no point in me repeating what some genius already said (actually, that’s the whole point of my business, but let’s pretend for a minut...
One retailer concern that keeps coming up is the swing of customer purchases moving directly to the manufacturer. Technology allows the manufacturers to reach t...
Know Who and Why Whether you’re still in the planning stages or looking for an option to grow your business, one option you might want consider is bringing in a...
I’ve recently created a truncated form of business plan describing a low-budget way to start a game store. Get inventory, get some fixtures, and focus on ...
I wrote an abbreviated, non-specialized business plan describing one possible way to open a game store. It’s available as a PDF through Lulu.com. It’...
a flight sim for your business.
This week I’ve been discussing cover design with the publisher, Skirmisher Publishing. I don’t know how long that means before a release date, but i...
The latest article on RPG.net is up here. This time, it’s about minor goal-setting for your store, whether you have yet to open or you’ve been aroun...
RPG Books Have Gotten Too Expensive I often hear arguments about how people can’t afford to keep buying into new editions of D&D, or they use “rising ...